Senior Product Marketing Manager
CyCognito
Description
Company
CyCognito solves one of the most fundamental business problems in cybersecurity: seeing how attackers view your organization, where they are most likely to break in, what systems and assets are at risk, and how you can eliminate the exposure.
Founded by national intelligence agency veterans, the company serves a number of large enterprises and Fortune 500 organizations worldwide, including Colgate-Palmolive, Hitachi, Tesco, and many others.
Role
This is a high-impact opportunity to shape CyCognito’s narrative and directly influence company growth. As Senior Product Marketing Manager, you’ll lead positioning, messaging, and go-to-market strategy, translating product capabilities into compelling narratives that drive demand, enable sales, and elevate the brand.
You’ll own content strategy as a player-coach, setting direction, raising quality standards, and contributing to high-impact assets across the funnel.
Serving as a focal point for all things content, you’ll collaborate closely with product, sales, marketing, and technology partners to ensure consistency, alignment, and strong execution.
This role suits seasoned professionals and those ready for their next career step—offering strategic leadership and hands-on execution in a fast-growing environment with immediate impact.
What You'll Do
- Define differentiated messaging and value propositions for your product line
- Become the go-to expert on buyer needs, pain points, and decision-making journeys
- Lead content strategy and execution in collaboration with internal and external teams
- Create and oversee content across formats (blog posts, videos, decks, etc.)
- Track market trends and the competitive landscape to inform positioning and strategy
- Partner with Sales and Channel teams to develop tools and content that support the buying process
- Lead product launches and go-to-market plans, managing cross-functional alignment
- Support integrated campaigns with positioning, messaging, and content that converts
Requirements
What You Bring
- Native-level proficiency in written, verbal, and visual communication in English
- Strong understanding of the security operations landscape and buyer priorities
- Passion for harnessing the latest AI tech to scale content creation and amplify reach
- Ability to clearly translate complex technical concepts into compelling business value
- Experience leading content strategy with a hands-on approach to execution
- Collaborative and proactive, with proven success in cross-functional teamwork
- Detail-oriented with excellent project management skills and a strong bias for action
- 3+ years of experience in cybersecurity-related roles such as Product Marketing, Product Management or Technical Marketing
- Technological background is a plus